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The Geneva Communicators Network is pleased to announce its second workshop day to help communicators in the Geneva region brush up on specific communication skills. All members receive a 20% discount on the entry price. Three one-day workshops will be run simultaneously including a networking lunch. Each workshop will include a combination of theory and practice to help communicators improve their specific skills. The groups will be small (maximum 15) to allow instructors to address the specific needs of participants.

Workshop day – Friday 23 November 2012 in Geneva – featuring all three workshops
Cost: 420 CHF for GCN members, 550 CHF for non-members
Date: Friday 23 November 2012
Time: 09h30 – 16h30
Location: International University in Geneva, ICC 20, Rte de Pré-Bois – 1215 Geneva 15, Switzerland

Workshop 1: Crisis management for communicators
In today’s digital age, crisis management has become more immediate and complex than ever before. Corporate crises rarely remain rooted in one country and through the increasing use of social media, companies see themselves confronted with a whole new set of risks. This calls for new methodologies and a fresh approach. Communication plays a key role in successful crisis management.
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Workshop 2: Improving presentation skills for communicators
Communication implies a two way process, whether it is one to one or within a group. Do you know how effective you are as a communicator? Are your presentations effective? Are your messages reaching the right people in the best way? How are you perceived as a communicator? This workshop will help you answer those questions and help to perfect your capacity as an effective communicator. Participants will be filmed throughout the workshop in order to maximize the experience with ongoing feedback from the trainers. Seeing yourself on video provides an additional value both during and after the workshop.
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Workshop 3: Web writing for communicators
Writing for the web is different. People who visit and use your website or Intranet have different needs and expectations to those who read your messages through other channels. In this workshop you will discover how to write great content that meets these needs and keeps your visitors coming back.
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USI Università della Svizzera italiana (Lugano, Switzerland) has announced the launch of two Executive Seminars in Communication Management.

The seminars are designed especially for senior and mid-career professionals with a vested interest in developing an integrated strategic view of communication management, from reputation and brand management to public affairs and financial communication:

Risk communication leadership
Theory, tools, and practical skills for communicating effectively
September 10-11, 2012. Lugano, Switzerland

Building the bridge between brand and reputation
USI Università della Svizzera italiana with the Tuck School of Business at Dartmouth
December 5-7, 2012, Lugano, Switzerland

More information >>

A new Executive Certificate – International Crisis Management has been launched by LEIDAR and the Graduate Institute of International and Development Studies. Starting in November 2012 and ending in March 2013, this new programme will be organized around three modules of three to five days each. The Executive Certificate will address the three key areas of crisis management: crisis and stakeholder mapping, risk assessment and crisis navigation.

The course is intended for professionals working in both public institutions and private sector companies, whether in the communications, government relations, advocacy, operations or human resources disciplines. The content of the programme will balance academic tuition with the acquisition of practical skills and tools, and include the participation of high-level external guest speakers.   Programme features include:

– A strong focus on mapping the various potential crises an organization can face, ranging from natural disasters, organizational mismanagement to armed conflicts

– A 360° approach to crisis mitigation – from risk assessment to crisis resolution

– Real-life practical crisis exercises

– Guest speakers from a variety of prominent organisations

More information>> 

A new book released last week promises to help those in Internal Communications to ‘Rock their Comms’ by sharing 98 killer tips from seasoned professionals (including GCN members) that all answer the question: “What’s the single, most important thing that you’ve learned in internal communication?”

Proceeds from the book go to ‘Make a Wish’, a charity that makes the dreams of terminally ill children come true, so it also supports a very worthwhile cause.

To know more or order your copy, visit the Rockstar Comms website.

Melitta

The Graduate Institute in Geneva and Leidar are launching an executive certificate in advocacy, starting in January 2012.

The course combines the academic perspective with practical experience to equip future leaders with the required skills to manage successful advocacy campaigns in today’s complex world and its challenging professional environment.

Some of the features of the programme include:

– Flexibility for working professionals: part-time programme twice a month on Friday and Saturday

– In-depth academic analysis combined with top-level professional training

– An expert international faculty with years of proven practical experience

·         An opening to a wide range of career opportunities in the private sector, international organisations and NGOs

Please check the website for the full programme:
http://graduateinstitute.ch/corporate/executive/masters_executive/advocacy_en.html

The Geneva Communicators Network is a platform to exchange views, news and information for communication professionals working in the Geneva region, Switzerland. Currently the network has over 1000 members including professionals from the PR, communications, media and marketing fields, more info>>

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