As one of the authors of this blog, I was invited to make a presentation at the Factiva Expert Series in Geneva.  For all those interested,  here is my presentation:

Blogs and Social Media -Opportunities or Risks for Corporate Communications? (pdf – 2mb)

During the presentation, I mentioned this excellent guide (pdf)  which explains social media (wiki, blog, podcast, social bookmarking, etc.) and its relevance for communications / PR.