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A new British Government review has highlighted the importance of effective engagement to successful business performance, showing that high levels of employee engagement are inextricably linked to the successful achievement of commercial and other organisational objectives.
The MacLeod Review, commissioned by the British Government’s Department for Business, Innovation and Skills, also states that British firms need to improve engagement levels. It cites a number of impeding factors ranging from leaders not really understanding what employee engagement is or recognising its importance, to not knowing where to go for assistance, and the poor people skills of many line managers.
David MacLeod, who lead the review with Nita Clarke, said: “This is about unleashing the potential of people at work and enabling them to be the best they can be. Whether we are in a downturn or in better economic times, engagement is a key to innovation and competitiveness.”
Nita Clarke said: “By respecting the contribution employees can make and ensuring they are fully involved in developing their organisation’s future, employers can help unlock their full potential. When done well, employee engagement is a win for the organisation, a win for the individual and therefore a win for the country as a whole.”
Read more about the review’s findings >
Melitta
We have often reported on Internal Communications (IC) in Europe and the States and it’s importance during times of crisis. So it was interesting to read a report this week that shows how IC is regarded in Argentina.
Interestingly, the study conducted by the Asociación Argentina de Comunicación Interna (Argentine Association of Internal Communication), shows that the majority of Argentine companies formally manage their Internal Communications (70% with an in-house person or team), with 84% of those responsible for Communication stating that they have their own budget and 40% of them are handling a budget which is higher than last year’s.
This fact, together with the knowledge that none of the companies survey plan to downsize their internal communication function or activities, would seem to show that the discipline is seen as an important success factor, particularly in today’s climate of change.
For more about the survey and its findings, download a copy of the research >
Melitta
If you are a communications professional, please take a few minutes and participate in a global benchmarking survey designed to measure best practices in public relations measurement and management.
This survey builds on research undertaken five years ago. The results of the current survey will be presented at the First European Summit on Measurement, June 10-12 in Berlin, Germany.
